product is your company, and your customers are your employees
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You’ve already built one product for customers, now you’re building another: The product is your company, and your customers are your employees.
- Building a company full of humans is more rewarding than building software, but it is also much harder.
- Articulate your values early and often, because you will need them to avoid veering off course as you grow. (It’ll happen anyway.)
- Fit is two-way: If it’s not working out for you, it’s probably not working out for them. Have the hard conversations early, as they’ll only get harder the longer you wait.
Link:: The Minimalist Entrepreneur
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The Minimalist Entrepreneur
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